OUR RESPONSIBLE FABRICS

responsable

Striving To Do Better

Learn more about the blends of Responsible and recycled fibres we use, and the sustainability tools we work with
to reduce our impact on the environment.

A long thin tree branch. Four sweaters hanging on a white rack.

LENZING™ ECOVERO™ Viscose

Lenzing icon 1 Made from certified renewable wood
sources using an eco-responsible
production.

Lenzing icon 2 Wood and pulp are derived from
responsibly managed forests.

Lenzing icon 3 Up to 50% lower emissions and water
impact than generic viscose.

*LENZINGᵀᴹ ECOVEROᵀᴹ are trademarks of Lenzing AG.

REPREVE® recycled fabrics used in jeans. 5 pairs of jeans of different washes all stacked.

REPREVE®

Jeans and some tops from our Better Shop are made with up to 27% REPREVE® recycled polyester.

Repreve icon 1 This fibre is made from recycled plastic bottles to reduce waste, protect our land, oceans and air.

Repreve icon 2 Products made with REPREVE® help
conserve energy and natural resources.

Repreve icon 3 Unifi, which makes REPREVE®, has recycled over 40 billion plastic bottles. Various products can be made with it, such as clothes to home goods and footwear.

*REPREVE® Unifi Inc.

A long thin tree branch. A fold of EcoCosy® fabric seen up close.

EcoCosy®

Pieces from our Better Shop made with EcoCosy®
contain up to 95% of the fibre.

Ecocozy icon 1 EcoCosy® fibres are
made of wood cellulose.

Ecocozy icon 2 The wood cellulose is taken from
sustainably-managed and renewable
plantations.

Ecocozy icon 3 EcoCosy® wood cellulose fibre is characterized by softness (even after repeated washes), vibrant colour, comfortable feel and is resistant to static electricity and pilling.

A cotton branch in bloom. Bolts of cotton fabric seen from above.

Organic Cotton

Clothes made with organic cotton are softer, more
durable and safer for sensitive skin.

Cotton icon 1 Healthy soils are maintained by using natural techniques such as crop rotation, cover crops and organic fertilizers to create rich life-supporting soils.

Cotton icon 2 By using natural processes and eliminating dangerous chemicals, workers can benefit from a safer and healthier work environment.

Cotton icon 3 Organic cotton farming helps offer cleaner water for people and wildlife. No toxic or harmful pesticides are used which contributes to preserve our ecosystem balance and biodiversity.

EIM (Environmental Impact Measuring software) by Jeanologia

We are starting to work with tools such as EIM by Jeanologia™ to ensure that we use more sustainable solutions in our jeans collections.

Jeanologia™ is the world leader in sustainable and efficient finishing technologies for textiles. Its transformational technologies help to reduce water use, energy consumption, emissions, and waste, guaranteeing zero contamination.

jeanologia icon 1 We ensure the
ban of hazardous chemicals.

jeanologia icon 2 Safe and healthy
working conditions.

jeanologia icon 3 We are now using less water when making our jeans.

learn more
The TENCEL™ Modal logo. Four tops laid over each other on a flat surface.

TENCEL™ Modal

TENCEL™ Modal fibres help maintain environmental balance by being integrated into nature's cycle. With up to 40% TENCEL™ Modal, our T-shirts just feel so right!

Tencel icon 1 TENCEL™ Modal fibres are made from beech wood, sourced from sustainable forests. Beech wood forests are a natural and renewable source of raw material.

Tencel icon 2 All TENCEL™ standard Modal fibres types have been certified as biodegradable and compostable. They can fully revert back to nature.

Tencel icon 3 TENCEL™ Modal fibres offer a smooth surface and high flexibility, resulting in a naturally soft quality of the textile and long-lasting softness.

A white sheet of GREEN CIRCLE recycled polyester. The drawstrings of two pairs of stacked sweatpants.

GREEN CIRCLE Recycled Polyester

Some tops in our Better Shop are made with up to 60% GREEN CIRCLE recycled polyester!

Ecocircle icon 1 Made from pre and post-consumer textile wastes.

Ecocircle icon 2 GREEN CIRCLE recycled polyester gives a second purpose to materials that are usually thrown away, reducing textile waste in landfills.

Learn More About Our Causes