DIVERSITY & INCLUSIVITY
Stronger Together
At Reitmans, our goal is to ensure all our customers feel seen and heard.
In Canada especially, our beauty is found in the various
origins of the people from
our community who contribute to the richness of our culture.
Did You Know?
We make it a point to communicate the importance of diversity in
the initiatives
we support, so that all Canadian women feel represented.
Honouring Pride 2024
Today and every day, Reitmans advocates for diversity, inclusivity and the right of every individual to feel accepted as they are.
To honour Pride in 2024, we’ve released a limited-edition "Threads of Love" charm bracelet in support of the 2SLGBTQI+ community.
For every bracelet purchased, Reitmans commits to making a donation to Egale*, Canada’s leading national organization for 2SLGBTQI+ people and issues.
They improve and save lives through research, education, awareness, and by advocating for human rights and equality in Canada and around the world. Learn more at egale.ca.
*A donation of $2.60 will be made to Egale for every bracelet sold in the month of June, up to a maximum of $25,000.
Our Past Initiatives
The National Day for Truth & Reconciliation 2023
This year, we worked with our Fall ambassador Ashley Callingbull to help bring awareness to the importance of community, culture and life experience in Indigenous communities. We also donated $10,000 to the Enoch Cree Nation Youth Arts Program.
Truth and Reconciliation Day 2022
To honour the occasion, we paid tribute and acknowledged the Indigenous names or territories that are home to many of our stores. We also donated $5,000 to Centre Unicura.
We Stand With Pride 2022
We invested $10,000 into a training program provided by Fondation Émergence and a seminar on LGBTQ+ topics so everyone feels safe and welcome in our stores and offices.
Truth and Reconciliation Day 2021
In September 2021, we donated $5,000 to The Native Women’s Association of Canada to honour the National Day for Truth and Reconciliation.